In the Coeur Cause portfolio, you will find three tiers. The first series consists of wines that include Chardonnay, Rosé, and softer red blends. The Signature Coeur Cause series consists of wines of designate Malbec, Cabernet Sauvignon, Tempranillo, and a Rhone blend. Our sparkling series produces effervescent brut wines of distinctive varietals.
By partnering with local premium growers and winemakers, our wines reflect a higher purpose of uncompromising quality. These local partnerships allow us to highlight not only our own charitable pursuits, but also our growers’ community-driven causes, creating a seamless mission from the vine to the bottle. Our wines are produced with these missions in mind at the front-end. Our tasting rooms will become gathering places for passionate wine lovers AND awareness platforms for the charitable quests our bottles stand behind.
CONSCIOUSLY PRODUCED We use lighter-weight claret bottles for ALL our varietals to help cut down on our environmental impact. To further alleviate our environmental footprint, we will NOT be using foil on the top of the bottles over the corks. This means the cork will be seen and illuminated through the tops of the bottles and stamped with a signature design.
HOW IT WORKS Together we can make a difference.
Label: Charity, Wine Producer, and Supplier all come together on the Coeur Cause® label to create awareness and raise funds for the charity.
Marketing: Charity, Wine Producer, and Supplier all come together on press releases, magazine placement, social media, and e-mail campaigns. We have held press events that have included members of congress, and have had local television news and newspaper coverage. See our Press page.
Sales: Wine sales are generated through direct website, social media campaigns, and in sponsored tasting rooms.
Events: We host charity specific events during several weekends throughout the year. The wine is paired with food and offered to club members and customers. Charity representatives are onsite to provide information directly to our customers. Additionally we will coordinate at least 2 exclusive red carpet galas a year raising even more funds for national missions. We will participate at events put on by your charity, whether it’s having a booth, or providing the wine to pour at your fundraising event.